SXSW Interactive Opens PanelPicker Voting Late Summer 2014

This past week, Pixe entered the PanelPicker for the SXSW Interactive Festival Sessions.

The 22nd Annual SXSW Interactive Festival will be held on March 13 – March 17, 2015 in Austin, TX. Known in the SXSW community as an “incubator of cutting edge technologies and digital creativity,: this festival combines technology, entrepreneurship, networking, and social programs. Compared to the smaller SXSW V2V that Pixe attended in mid-July, Interactive attracts over 30,000 attendees and industry-influencers.

Pixe’s discussion will focus on solving the challenges brands face in using social media to reach their potential customers. Technology consumers are recording their favorite television shows and fast-forwarding through any commercials, so how can brands reach their fans in this non-traditional atmosphere? Nowadays, individuals feel strongly against having any advertisements or pop-ups interfering with their down-time spent on Facebook or Twitter. Brands want to create a meaningful connection with their potential customers without appearing as overbearing or obnoxious. Pixe will discuss the ways brands can seamlessly integrate their marketing efforts within their fans’ social networks.

We invite you to take part in voting for us to present during the SXSW Interactive Sessions. Starting on August 11, 2014 and ending September 5, 2014, SXSW opens voting on Interactive Sessions to the public community. All you have to do to vote is create an account with the PanelPicker. To keep our fans informed, we will actively post updates and commentary about our session during the voting period.

Pixe and a2z Team Members Participate in Pixe Snap Scavenger Hunt

Every year, Pixe’s sister company, a2z, Inc, brings everyone together for a week of team building and training activities, including outdoor adventures, training breakout sessions, and social events. This year,  a2z introduced an element of fun with the Pixe Snap Scavenger Hunt.

Team members from both a2z and Pixe came together to form cross-functional groups for the Scavenger Hunt. Each group was given a list of targets to find and photograph using the Pixe Snap mobile app.

Some Scavenger Hunt items included finding something red, a team selfie, and team members doing the YMCA. With our smart phones and lists in hand, all of the teams were sent off to complete the hunt in less than two hours. The winning team was awarded with an ice cream social to celebrate their win.

Below are some of the photos from our 2014 a2z Week Pixe Snap Scavenger Hunt.

Pixe Engages with Local Music Festival Fans for Mad Decent Block Party at Merriweather Post Pavilion

International stages have hosted music festivals for decades, but over the last 10 years the show lineups and crowds have been rapidly on the rise. Pixe Snap, a free social photo sharing mobile app, gives music fans the opportunity to express their love of bands and music festivals by sharing photos along with the event hashtags.

This summer, Pixe Snap is generating additional excitement around three different festivals local to the D.C. Metro area, including the Firefly Music Festival, Mad Decent Block Party, and Virgin Free Festival. Pixe is hosting a summer-long concert contest series to give fans a chance to attend concerts for free with the Pixe Music Take Over.

For the upcoming Pixe Music Take Over contests, Pixe Snap users can participate by tweeting their Pixe Snap concert photos. We will randomly draw a winner for a pair of tickets to the biggest summer shows a few days before the concert date and notify them via Twitter.

If you want to attend the next local music festival, enter the Pixe Music Take Over #MDBP2014 contest. All you need to do is

1. Select #MDBP2014 location
2. Snap a picture with Pixe Snap & type why you should win tickets 
3. Tweet your photo

On Monday, July 28th, we will randomly pick a winner and notify them via email and Twitter. Good luck and thanks for playing!

Pixe Photos Result in Significant Fan Impressions for Kronos

The Society for Human Resource Management (SHRM) held its 65^th annual SHRM Conference between June 22 – 25 in Orlando, FL. Over 13,000 HR professionals gathered to take part in business education sessions while networking with their peers. 

Kronos, a global workforce management solutions company, showcased their innovative time management technology to enthusiastic event attendees. SHRM attendees engaged with Kronos representatives and then posed in their Pixe photo booth.

Kronos leveraged Pixe’s interactive tablet-based photo booth technology, Pixe Social. Pictures from the Kronos booth were instantly uploaded to the Kronos Facebook Page. In concurrence with the Pixe Social software, Kronos displayed the photos in real-time on the HD Pixe Photo Wall.

Attendees were encouraged to share their Kronos Pixe Photo Booth photos with friends and family on social media to enter an exciting contest. The Kronos-sponsored contest, which ended on July 10, 2014, awarded the photo booth user with most Facebook likes on their photo an iPad mini and a $100 iTunes gift card.

As a result of the engaging attendee experience, the 337 fun photos shared by event attendees reached 17,202 Facebook fans, generating 32,936 Impressions. Below are the impressive Pixe Social Facebook Usage and ROI Analysis results.

Win Big with the SXSW V2V Pixe Photo Contest

Between networking and pitching innovative startups, SXSW V2V conference attendees have had a lot of fun at the official mobile photo booth powered by Pixe Social. Welcomed by the Pixe team at the conference venue and at the Networking Mixer, guests let loose with old friends and colleagues while posing for fun pictures wearing and holding colorful props. Pixe helped capture the festive mood by clicking engaging photos at the Conference Closing Party on Wednesday evening.

Pixe was also showcased at the SXSW V2V Startup Spotlight. The Spotlight provides startup brands with the opportunity to display their cutting edge technology. The Startup Spotlight was a great way to demonstrate first-hand how Pixe works by allowing attendees to experience our social marketing solutions. Featured Spotlight brands, venture capitalists, and angel investors were impressed with the Pixe software’s ability to engage with event attendees in real-time on leading social media.

We’re excited to see that photo booth users have started to spread the love on their own social media networks by tagging, liking, and sharing their photos with friends for a chance to win an exciting prize that’s
perfect for this tech-savvy crowd. The user that collects the most likes by midnight EST on July 27, 2014 will be awarded an iPad mini! Haven’t started yet? Find your Pixe photo on Facebook or Twitter to start sharing.

The SXSW V2V Pixe Social Album has already reached over 5,000 SXSW Facebook fans, generating over 9,000 Impressions. Do you want to see which photos have created the most viral buzz? Take a look at the top photos below.

Pixe Shortlisted for Three Event Technology Awards

We are excited to announce that Pixe has been shortlisted in three categories for the Event Technology Awards:

• Best Technology for Marketing an Event / Building Event Attendance
• Best Use of Social Media
• Best Use of Technology For Audience Participation

The above listed nominations recognize Pixe’s successful partnership with MCM London Comic Con.
At the 2013 October show, the 920 photos posted by attendees from the MCM Pixe Social solution reached a total of 1.8 million fans and created 4.4 million Impressions on Facebook.

Started in March 2013, the Event Technology Awards (ETA) hosts event industry professionals in London to recognize the technology contributions made to the meetings and events industry. The inaugural 2013 awards attracted brands including Adidas, EE, Ticketmaster and Vodafone. The award ceremony will be held in conjunction with Event Tech Live, Europe’s only event dedicated to event technology that is open to the public. The 2014 awards will take place 13 November 2014 in London, UK.

Pixe Brings Interactive Engagement Experience to SXSW V2V

Pixe's mobile social marketing solution will be showcased at SXSW V2V Startup Spotlight on July 15, 2014 in Las Vegas, NV. The Spotlight will include mobile, software, and even marketing companies that are eager to speak with possible partners, investors, and influential media outlets.

Pixe will feature two social marketing solutions: Pixe Social and Pixe Snap. Pixe Social is an award-winning tablet-based social photo booth technology that brands leverage to engage with their current and potential audiences. By incorporating the instant sharing power of leading social media sites like
Facebook and Twitter, Pixe Social photos result in a substantial jump in brand and event’s viral presence.

Pixe Snap is a free consumer app for smartphones that enables consumers to engage with popular brands and events in their own geographical location and win attractive prizes through social photo sharing contests. By combining gamification with brand engagement, Pixe Snap gives fans the opportunity to connect with their favorite brands.

In partnership with SXSW V2V, Pixe will host the official  SXSW V2V Pixe photo booth between July 13 - 16, 2014 for an interactive attendee experience. Creative innovators in attendance will express their support and connection with the conference by snapping photos with colleagues that will instantly upload to the SXSW V2V Facebook Page. Surely, the tech-savvy guests will jump at the chance to enter an exciting Facebook contest where Pixe will award the photo booth user that gathers the most likes on their V2V photo an iPad mini.

The Pixe team is looking forward to bringing a little fun and excitement to this business-focused conference while showcasing our innovation social marketing solutions.

Related Links

• South By Southwest and Pixe Partner to Provide Social Gamification Experience at SXSW V2V Conference 2014
• SXSW V2V Startup Spotlight

Celebrate July 4 at the National Archives with Your Patriotic Selfies

We are pleased to share that the National Archives will be providing a Pixe-powered social photo sharing experience at the popular Independence Day celebrations in Washington, DC. Enjoy the music and the dramatic reading of the Declaration by historical re-enactors, and share your patriotic fervor by sharing a fun photo from the National Archives Pixe Photo Booth.

Just visit the photo booth, click a selfie and type a comment to tell the world why you love the Fourth of July. It's as simple as that!

All the photos will be automatically available in real-time on Pixe's Facebook Page with the hashtag #ArchivesJuly4.

WHEN:
Friday, July 4, 2014, 11 a.m. – 3 p.m.

WHERE:
Boeing Learning Center, National Archives Building
Between 7th and 9th Streets, NW, Washington, DC